How to Add Business Category on Instagram account?

Adding a business category to your Instagram account can help define your brand and make it easier for potential customers to understand what your business is about. Here’s how you can add or change the business category on your Instagram account:

On Mobile App (iOS/Android)

1. Open the Instagram App: Launch the Instagram app on your mobile device.
2. Go to Your Profile: Tap on your profile picture icon in the bottom right corner to go to your profile page.
3. Edit Profile: Tap on the “Edit Profile” button located below your bio and profile details.
4. Switch to Professional Account:
   • If you haven’t already switched to a professional account, tap on “Switch to Professional Account” at the bottom of the Edit Profile page. Follow the prompts to complete the switch.
5. Category: After switching to a professional account, you’ll see a “Category” section on the Edit Profile page.
   • If you are already using a professional account, tap on “Edit Profile” and then tap on “Category.”
6. Select Category: Tap on “Category” and either search for or scroll through the list to find the most appropriate category for your business.
7. Save: After selecting the desired category, tap “Done” or the checkmark to save your changes.

On Web (Desktop)

1. Log in to Instagram: Open a web browser and go to Instagram.com. Log in to your account.
2. Go to Your Profile: Click on your profile picture icon in the top right corner and select “Profile” from the dropdown menu.
3. Edit Profile: Click on the “Edit Profile” button next to your username.
4. Switch to Professional Account:
   • If you haven’t already switched to a professional account, look for an option to switch to a professional account and follow the prompts to complete the switch.
5. Category: After switching to a professional account, you’ll see a “Category” section on the Edit Profile page.
   • If you are already using a professional account, look for the “Category” section in the Edit Profile settings.
6. Select Category: Click on “Category” and either search for or scroll through the list to find the most appropriate category for your business.
7. Save: After selecting the desired category, scroll down and click “Submit” or “Save” to apply your changes.

Tips for Choosing a Business Category

• Accurate Representation: Choose a category that accurately represents your business or brand.
• Specificity: Be as specific as possible to help potential customers understand what you offer.
• Consistency: Ensure the category aligns with your business description and other social media profiles.

By following these steps, you can add or change the business category on your Instagram account, enhancing your profile’s professionalism and helping users understand your business better.